So tell me about this new phase in terms of materials , which do you use currently in your jewelry ?
DC : The material has a lot to do with the experiêncas I do with students , for example, I have a collection I created with hot glue , which on reaction with water seems plastic is tough , it's something I had never experienced and has ridden as well . The challenge to experiment with other people turns out to be positive, than if you were just in it alone would not take that risk . I have another collection inspired by the wooden stamps that Indians use for stamping fabrics . All of these things ultimately inspire my criativity, I end up using other techniques and explore different materials . One of the things that I like in my profession, while jewelrymaker, is this experimentation and fleeing a bit of the traditional techniques .
So how would you define your style now Joana Coelho ?
DC : I think it's a very eclectic style, I notice that instead of finding a unique style , which is what many designers do and always follow that line , I cannot yet define me that way , I prefer to explore and experience. That's why I limited collections with unique pieces are for a type of customer who likes different things and explore their own style . As a designer I like this opportunity not only to work manually , I also make jewelry all manually , but not to be restricted . When I worked as designer for other companies had to follow the directives governing the brand , which make it known and I want my work to be recognized for being different have unique pieces that convey irreverence, something unique and exclusive . Does not have to be expensive with materials, although very fond of silver is a material that I appreciate very much working, but this time the challenge is to use materials other than precious.
I also noticed that you no longer use gold.
DC:I do not use gold because they think it makes more sense to do what I want and always in search of stones and beads. It has everything to do with who I am as a designer . Do not feel the need to create collections of precious materials, is not part of my plans in the near future , but maybe in the future in India materials as gold are more commercialized , but at the same time it is a different market for contemporary jewelery . The Indian society is developing greatly, this is a country in grow and are more open to new fashion trends, so do not feel pressured to use only the gold .
So how Indians look at contemporary jewelery design ? DC:I think is what happens in other places, though less , in Portugal there is much more acceptance, here is a niche market. The parts must be in the places where you can find this kind of customers, is not so much a market , because here there is no such concept, but more in boutiques, exhibitions, fashion weeks . It is not a type of work for everyone , not something that can be produced in large quantities, are pieces for a group of people who have this interest , but I am aware that my pieces are not to be produced massively. Are unique jewelry and whoever buy it is because they like it and wants to use it. Are pieces that are not seen in all stores , is what I like and I intend my work to be, is a path I have chosen. My site turns out to be a window to the world, because I have customers from various countries who contact me and that's how I managed to keep my job.
Tell me what will be the brand , your vision for the coming years ?
DC:I do not define a plan , but my goal is to create more partnerships . I would love to work with designers, enjoyed this challenge , reconcile my jewelery with a fashion collection, whether or not with a Portuguese fashion designer . Another project I have in mind is to create accessories , bags and scarves , wanted to cover my collections with such pieces, that 's something I want to do in the near future .
But here in Portugal ?
DC: I do not know yet when I'll be in Portugal but will be where I am , whether in my online store, in India or elsewhere . I like the global element , obviously I have a connection with my country, but the goal is to continue to develop my work.
